0704-883-0675     |      dataprojectng@gmail.com

THE INFLUENCE OF INFORMATION SYSTEMS ON COMPETITIVE ADVANTAGE

  • Project Research
  • 1-5 Chapters
  • Quantitative
  • Simple Percentage
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: Available
  • Recommended for : Student Researchers
  • NGN 5000

THE INFLUENCE OF INFORMATION SYSTEMS ON COMPETITIVE ADVANTAGE 

Abstract: This study aimed to investigate the influence of information systems on competitive advantage within organizations. The objectives were to analyze how information systems enhance market positioning, differentiate products/services, and sustain competitive advantages over rivals. A survey research design was employed to collect quantitative data from 280 respondents, selected using the Taro Yamane formula to ensure representation across industries emphasizing competitive strategy and market dynamics. The study focused on a case study of a technology firm in Kaduna, known for its innovative product development and agile market responsiveness supported by information systems. Conducted in Kaduna, the reliability coefficient score was calculated at 0.89, indicating strong internal consistency in survey responses. The findings highlighted that information systems contribute to competitive advantage by enabling data-driven insights, supporting customer-focused strategies, and facilitating rapid adaptation to market changes. The study recommends that organizations invest in customer analytics, leverage real-time market data, and integrate agile IT infrastructures to sustain competitive advantages, foster innovation, and achieve market leadership in dynamic and competitive industries.





Related Project Materials

The impact of geopolitical crises on housing affordability in Damaturu Local Government Area, Yobe State

Chapter One: Introduction

1.1 Background of the Study

THE IMPACT OF DIGITAL TRANSFORMATION ON MARKETING STRATEGIES

THE IMPACT OF DIGITAL TRANSFORMATION ON MARKETING STRATEGIES

This study aims to: (1) investigate the impact of digital transformation on...

Read more
A COMPARISON OF HEALTH RELATED PHYSICAL FITNESS STATUS OF MALE AND FEMALE BASKETBALL AND HANDBALL PLAYERS OF BORNO STATE, NIGERIA

ABSTRACT

This study is on the comparison of health related physical fitness status of male and female basketball and handball players in...

Read more
THE EFFECT OF PRODUCT RE-PACKAGING ON THE SALES REVENUE OF COMPANIES

Abstract

Product packaging is an important part of product development and planning which relate to the design of a prod...

Read more
THE IMPACT OF DIGITAL TRANSFORMATION ON VOCATIONAL TRAINING METHODOLOGIES

ABSTRACT: The Impact of Digital Transformation on Vocational Training Methodologies investigates how advancements in digital technologies reshape t...

Read more
A Review of the Role of Geriatric Nurses in Managing Stroke Patients in Kaduna State

Background of the Study

Stroke is one of the leading causes of morbidity and mortality...

Read more
EVALUATION OF THE DISSOLUTION AND OTHER CHARACTERISTICS OF CYCLODEXTRIN MOLECULAR INCLUSION COMPLEXES OF ARTEMETHER

ABSTRACT

The present study aimed to improve the dissolution rate, solubility and ultimately, bioavailability of poorly soluble artemether...

Read more
The Role of Event Evaluation Reports in Improving Future Festivals in Jalingo Local Government Area, Taraba State

Chapter One: Introduction

1.1 Background of the Study

Festivals are a significant aspect of cultural identity and socio-economi...

Read more
DEVELOPMENT OF AN IMPROVED MULTI-HOP ROUTING PROTOCOL IN WIRELESS SENSOR NETWORKS BASED ON CLUSTER HEAD LOAD BALANCING TECHNIQUE

ABSTRACT

Energy conservation in wireless sensor networks (WSNs) is a key area of research aimed at addressing the challenge of efficient...

Read more
The Challenges of Implementing Financial Record-Keeping in Small Businesses: A Study of Retail Shops in Kwara State

Background of the Study

Financial record-keeping is an essential component of effective business management, enabling ow...

Read more
Share this page with your friends




whatsapp